A New Way to Increase your Fans on your Facebook Fan Page

by Jason Koertge on February 26, 2010

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What the heck are you talking about, you may be saying right now.  Let me explain.

You know on Twitter, when you type the @ symbol succeeded by someone’s Twitter name, and the final text ends up making the name an active hyperlink back to their Twitter page?  That’s that I’m talking about.  Now, on Facebook Fan Pages, when you post a status update and type the @ symbol, a box appears below the text entry area that will begin prepopulating suggestions based on pages that you have labeled as a favorite for that page and your personal friends.  This is something that has been available  in the status updates on personal profiles for some time, but now that it’s here for Fan pages, the marketing implications are outstanding!

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3 Ways Facebook’s Email can be a Gmail Killer

by Jason Koertge on February 24, 2010

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The secret-but-not-so-secret buzz about Facebook’s conceptualization of releasing the capability of it being a full-blown communication platform has ignited conversation all over the Internets.  Speculation is being made from either side of the field on whether it will be a Gmail killer.  Can Facebook take on the 800 lbs gorilla?  Maybe Facebook is an 800 lbs gorilla too.

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Double your Traffic through an Email Newsletter

by Jason Koertge on February 23, 2010

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This is part 1 in a series of posts that will show you how to use email marketing to grow your traffic and therefore grow your business quickly and easily.

I get asked all the time, “Can email marketing help my business, is it worth my time and is it something I can even do?”  Yes, to all of them.  Using email to market and convey sales messages and drive traffic to your web site is extremely easy.

Read on to find out how marketing using email can grow your business and increase profits.

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7 Best Wordpress Plugins that are a Must for Bloggers

by Jason Koertge on February 22, 2010

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It’s no secret that Wordpress is the best blogging platform and most widely used self-hosted blogging system available.  With endless extendability options, you can pretty much make a standard Wordpress installation look anyway you want and use it for any kind of web site.  Even popular CMS systems like Joomla and Drupal are shrinking in popularity at the ever growing capability of a simple Wordpress blog.

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Social Media for Marketing? Eh, why not.

by Jason Koertge on February 21, 2010

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Ahh, that legendary and never needed but still always done, first post.  I actually considered not even noting that there was a “first post”, but I thought – rubbish!  There has to be a “first post”.  With all the blogs I’ve started, a few of them turning into something, but most falling by the way side after a time, many would think it just silly to have a post that introduces the concept behind the blog.  But then again, who am I to interrupt tradition.

So, why am I blogging about marketing using social media if I have other blogs that have not been successful?  Well, my friend, not everything is successful in the same amount of time.  Passions come and passions go.  People change.  Right now I have a passion for social media.  I enjoy using it as a marketing tool because it is personal.  Even on the grandest scale you can get to know people.  And that’s cool.  So, whether this blog turns into “something” or not, the traditional “first post” must happen, so here we go.

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